To whom it may concern:
We use your product and love the construction of it; after all, Pull-Ups is "The only brand with easy open sides." The purpose of these? "There for moms, just in case!" Right. As if accidents are the exception... I like this feature just in case my child rips off his Pull-Up and it is still clean; I can then reattach the sides and save myself from wasting 25 cents. Besides, it looks more comfortable. I mean, if you're going to sleep with your own urine right next to your skin, you may as well be comfortable.
The other features you offer such as Learning Designs and Cool Alert show an effort to improve the potty training experience but they fall flat. The Designs are not visible unless you first take off the child's pants (This part is no problem for the child.) and then said child bends over and tugs the Pull-Up into a position where he can see if the Learning Designs are still there. It's just simpler to feel or smell whether the Pull-Up has been filled. And Cool Alert? Really? Can it be cool inside a Pull-Up next to the skin of the child who has just peed? I kind of doubt it. My child has never commented on feeling the chill but neither have I tested this myself nor will I. I'm putting the Cool Alert in the irrelevant idea section.
My main concern is the characters you put on your Pull-Ups. Yes, they are very cute. However, you have a practice of selling two characters in the same package. Yes, they are related: Princesses and Cinderella, Lightning McQueen and Mater. Here lies the problem. Kids don't need this choice! My son roots through the package searching for Mater because "Queen wakes me up". Mater is his Pull-Up of choice since you, in your creativity, have pushed choosing a pattern upon young children. Perhaps if you would teach Lightning McQueen to let sleeping boys sleep, this problem could be averted. I propose you create an all Mater package; this way the choice can be made in the store instead of ALL OVER THE BATHROOM FLOOR. *ahem*
On another note, I see on your website that you have a potty dance video. That's great! Children love music and dancing. *watches video now* Uh... Never mind. We don't have time to be dancing on the way to the potty!
Anyway... thanks for those Easy Open sides. They ARE your saving grace.
A mom with way too many Lightning McQueen Pull-Ups who is contemplating altering McQueen with a big black permanent marker to look like the funny, buck-toothed Mater.